How many times have you received promotional mail from a company, only to immediately toss it in the trash? Would you be as likely to throw it away if the piece seemed to be made for you, and incorporated your name and interests right into the design? Read More
variable printing
Clever ways to incorporate variable print into your marketing mix
You’ve probably heard the terms “variable data print” and “personalized print” before… or you have at least seen the phrases while skimming through an article. Now is your chance to discover how you can get creative with your direct mail to maximize your return on investment (ROI). Read More